Investing and the irrational mind : rethink risk, outwit optimism, and seize opportunities others miss Robert Koppel

Author : Koppel, Robert
Rating :
Investing and the irrational mind : rethink risk, ...

Most investors are driven by greed and panicked by fear, which is why so many lose so much during market upheavals. It's also why so few gain so much. What separates the winners from the losers? People who remain calm, focused, and analytical during market ups and downs always come out on top--and snatch the losses of those who panic. Investing and the Irrational Mind gives you the tools for overcoming the self-destructive impulses that stand between you and profit. Behavioral finance expert Robert Koppel reveals why your brain sends certain negative messages during the investing process. Applying the latest advances in neuroeconomics and insights from top traders, he provides a program for building the habits used by the world’s most successful investors

Publisher : New York : œb McGraw-Hill
Publish Year :
Page : xvi, 299 p
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