Likeable business : why today's consumers demand more and how leaders can deliver / Dave Kerpen, with Theresa Braun and Valerie Pritchard

Author : Kerpen, Dave
Rating :
Likeable business : why today's consumers demand m...

You can have a rock-solid business strategy, unlimited resources, and the most talented people on staff. But only one thing is guaranteed in today’s hyperconnected society: if your business isn’t likeable, it will fail

Publisher : New York : McGraw-Hill
Publish Year : 2013
Category : Social Enterprise
Page : xiv, 220 p
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