The all you need to know guide to Investment. The yearbook is packed with practical guidance on who to contact and how to get investment. -Investment a short Introduction -Who to approach for Investment -Pitching your ideas -After and beyond -Over 1,000 listings entries on who to contact and how across different industry sectors. The all you need to know guide to investment. This yearbook is packed with practical steps on who to contact in various industry sectors and how to get that investment. Covering areas such as: -What kind of investment is needed -Who do you pitch to for investment -How much to ask for? -Credibility and maximising your chances -Handling questions and objections