Environmental, Social, and Governance (ESG) Investing presents a balanced, thorough analysis of ESG factors as they are incorporated into the investment process. An estimated 25% of all new investments are in ESG funds, a global total of $23 trillion with the U.S. accounting for almost $9 trillion of it. Many advocate the sustainability goals promoted by ESG while others prefer to maximizing returns and then spending their earnings on social causes. The core problem facing those who want to promote sustainability goals is to define sustainability investing and measure its returns. Environmental, Social and Governance (ESG) Investing examines theories and their practical implications, illuminating issues that other books leave in the shadows