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Research shows that CSR improves long-term business performance and that consumers prefer to patronise organizations with strong histories of social responsibility. Customers and employees are speaking with their values as well as their wallets! But consumers especially are sensitive to empty promises and want brands to be committed to the planet, sustainability and other social issues

Published Date : 07/2022
Publisher : LID Publishing
Page : 224 Pages
Barcode Call No. Volume Status Due Date Total Queue
1040012097 SD00232

Available

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