Hacking digital growth 2025: exploiting human biases, tools of the trade & the future of digital marketing / Constantin Singureanu

Author : Singureanu, Constantin
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Hacking digital growth 2025: exploiting human bias...

Hacking Digital Growth 2025 exposes you to the technological forces affecting the future of growth hacking and digital marketing: Big Data, Artificial Intelligence, Machine Learning, Voice Search and more. You will be exposed to a wide range of psychological principles, and how they affect human judgment when people purchase things online. Learn how to make use of fear, depression, the myth of "less is more", first impressions, last impressions, priming, networks, obedience and many more, to your advantage. You are also introduced to a wide range of growth hacking tools that will support your mission of hijacking the minds of your audiences.
The book approaches digital marketing and growth hacking both from a scientific and practical perspective. We live in a rapidly changing world where new ideas are quickly replacing popular ones and changing the rules without mercy. Where will your business be in the next 5 to 10 years? This book will enable you to both stay ahead of the competition and transform your business

Publisher : UK : Constantin Singureanu
Publish Year : 2018
Page : 287 p
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