Introduction -- You need intelligent promotion to succeed -- The strategy of master salesmanship -- Qualities the master salesman must develop -- Auto suggestion, the first step in salesmanship -- The master mind -- Concentration -- Initiative and leadership -- "Qualifying" the prospective buyer -- Neutralizing the buyer’s mind -- The art of closing a sale -- Choosing your job -- Selecting a definite major aim as your life work -- The habit of doing more than paid for -- A pleasing personality -- Cooperation -- How to create a job -- How to choose an occupation -- How to budget your time -- The master plan for getting a position -- Singleness of purpose -- Persistence -- Faith -- Decision -- Sportsmanship -- Budgeting of time and expenditures -- Humility -- The habit of doing more than one is paid to do -- Ford the master salesman -- Accumulation of power -- Self control -- Organized effort -- Personal initiative -- "If i were president!" -- The golden rule in use -- "Mental attitude" must be right -- Some personal experiences -- The war between employers and employees -- The new world -- Rounding out your success qualities